What is PPI? PPI, or pixels per inch, is the amount of pixels that get printed (horizontally and vertically) in […]
Posts archive for 2019
Intro to Email Marketing: How to Hard & Soft Sell
I actually look forward to getting advertisement emails every day. Not many, mind you… I might get 20-30 advertisement emails […]
What Makes Magazine Paper Different?
Magazines are printed on very thin gloss text. Magazines with very high circulation (think: tens of thousands of copies) print on […]
How Long Does it Take to Print a Magazine?
Magazines can be pretty quick to print. But the answer to how long does it take to print a magazine […]
The Importance of Using CMYK for Print Color Accuracy
These days, the majority of print pieces are designed using computer software programs. If you design your print projects digitally, it’s […]
Beginners Guide For Selling With DIRECT MAIL
Direct mail is a fantastic form of advertising because it can deliver results for all sorts of businesses. Whether you’re […]
18 Tactics For Increasing Traffic To Your Site In 2019
Learn new strategies and proven tactics for increasing traffic to your site using basic strategies, social media, and paid advertising. […]
How To Mine Your Marketing Data for New Opportunities
Your websites and online ads are a treasure trove of data that can be mined for new business value. If […]
Is Customer Acquisition or Retention More Important?
One frequently debated topic of many businesses is which is more important? Customer acquisition (getting new customers) or customer retention […]
Visual Content vs. Text: When to Use Each Type of Content Marketing
Text and visual content are two types of content marketing. The idea behind content marketing is the creation of online […]
