Printivity Insights looks at the basics of graphic design to help you create custom vinyl stickers that are impossible to ignore.
Printivity Insights is a free newsletter that helps people learn more about print, design, and growing their businesses.
Make your brand stick.
When we were designing the Printivity logo, one of the biggest questions we asked ourselves was: how’s it going to look on a sticker? This was a major part of the design process, because we knew that if it didn’t look great on our packaging or the center of a laptop, it wasn’t right.
If you’re going to print your logo on a sticker, take it from us, you want to make sure it’s perfect. Is that color your exact color? (Ours is CMYK(71%, 11%, 0%, 0%) ).
Get it just right and you might be surprised at how far a sticker can take you.
Stickers transform customers into brand ambassadors
Stickers encourage your customers to advertise your brand for you. An eye-catching design is likely to find itself on their rear windshield and other blank spaces begging for some personality, giving you a free media buy for your business.
Make your message last
If you’re going to print stickers, you want them to last by using a vinyl substrate. Durable and weather-resistant, vinyl works even harder with a UV resistant gloss that protects your design from fading. This way your sticker keeps generating brand recognition no matter the forecast.
The simple fact is that stickers — when they’re done right — help your customers love your brand. And we’re to help you make that happen. We’ll give your sticker project the same care and attention that we gave our own, triple checking your colors and your design. This way when your logo passes you on the highway, you’ll know it’s there to stay.