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Vocabulary And Terms

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Two people writing on a uncoated flyer
Paper

The Difference Between Uncoated, Gloss, and Matte Paper Finishing

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Marketing materials. Tri fold brochures, postcards, business cards, saddle stitched booklets.
Print

Pamphlet vs Brochure Uses and Purposes

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A person in an office designing print marketing materials
Print Ready Files

Resolution Matters: Design Files at 300 Pixels Per Inch

Natalie Wiley -
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Color grid with a magnifier
Design

The Importance of Using CMYK for Print Color Accuracy

Natalie Wiley -
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Learn about ‘what does it mean to collate copies’ and other differences between collated and uncollated printing.
Finishings

What is the Difference Between Collated and Uncollated?

Natalie Wiley -
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Matte and gloss paper are coated sheets that appear smooth. Gloss (left) appears smoother and shinier than matte (right).v
Paper

What’s the Difference Between Glossy and Matte Paper?

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Printed colors "pop" when UV Coating is added to a print. Image on the right is the original print. Image on the left has UV coating added.
Print

What is UV coating?

Natalie Wiley -
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Man holding postcards
Growing Your Business

Gain New Customers With The United States Postal Service

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Find out the correct number of pixels per inch for print images.
Print Ready Files

What Resolution Should be Used for Printing?

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Same image side by side on black background. Once image has a white border (no full bleed) and the other prints to the edge of the page (full bleed)
Print Ready Files

Full bleed versus no bleed printing

Natalie Wiley -
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