Why Should I Print a Catalog for My Small Business?

Professional business man sitting on a conference room table with three other employees behind him

Last updated on November 4th, 2022 at 02:49 pm

Many people start a small business and contact Printivity looking for small business catalog printing services. Oftentimes, people start their small business and look for a catalog as a means of advertising their products.

What are small business catalog printing services?

If you’ve started a small business selling products but you’re unsure of how you can advertise those products effectively to your customers (and potential customers), you might want to consider catalog printing.

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A printed catalog is something that every small business should use to advertise its products. They can be left behind when you meet with clients or given to distributors. Telling someone your website address clearly won’t be as impactful as handing them a printed catalog with your products inside would be.

Why should I print a catalog for my small business?

A printed catalog gives your customers the ability to hold something tangible in their hands and see your products up close, without the barrier of a computer screen. There’s no internet connection needed, no words to type, or browsers to start.

Plus, people can read your printed catalog and then go on your small business website and place their order that way. They’ll save time navigating your website this way, and they’ll also know exactly what they want to buy when they open your site.

Quick Catalog Ideas

If this is the first time that you are creating a catalog for your small business, don’t overwhelm yourself. Start small and keep building until you have created a catalog that will captivate your customers. 

Connect With Your Customers

Give your audience insights into who you are and why this company was created. Tell them why you know why your products and/or services are better than your competitors.

Utilize the Postal Service by using mailing services to send the catalogs directly to your customers house! Are you trying to get new local customers? Use EDDM (every door direct mail) services to mail your catalogs to specific zip codes. No need to source mailing addresses!

Showcase Your Best

What are your best sellers? What do you know are the necessities for customers? Make sure you have high-quality photos, good descriptions, and prices. 

Catalogs are a great way to showcase your products and services. They allow customers to see products they might have missed if they were on your website or in your store.

Get In Touch

Don’t forget to put your website URL throughout the catalog so that they can purchase your products. If you have a storefront, make sure to include your address so they can come see it in person. Use every opportunity to reintroduce yourself to old customers.

Contact us for all your small business catalog printing services!

Once you’ve decided that you want to get a catalog printed for your small business, contact us today! Our customer service team is standing by ready to help you get the exact catalog you need for your small business. You’re in good hands with a customer service team that holds a stellar reputation for service and quality. Call us at 1-877-649-5463 and we are ready to answer your questions!

Plus, if you’re in a rush to get your catalog printed, Printivity also offers the famous Rush Critical Shipping Option. Rush Critical is the absolute fastest online printing service available in the USA. Orders are generally printed and shipped same-day/next-day. If you need your catalog printed and shipped fast, you need Rush Critical.

Call us today!


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